Is simplicity still an important theme?By
Simplicity is still an important theme as we look around we still see marketers touting “simple” as a theme. Considering our book “Leadership Made Simple”, that is gratifying and, perhaps, validating. In developing leadership skills, simplicity also applies.
IBM i-Series computers has simplicity as it’s theme. They are advertising the importance of simple and simplicity as the heart of their message. They are even claiming that they have “simple pricing.” Just a few minutes ago, I was glancing through a Business 2.0 magazine, and there was the headline of a VISA Business Card advertisement that read “Business Takes Simplicity” – whatever that means . Keep your eyes open, and I’ll bet you’ll notice this simplicity theme more and more. Let us know if you see it.
Perhaps people are getting tired of complexity, finally realizing that complex solutions seldom work. If we come up with complex solutions to challenges in our company, I encourage us to keep looking. The right solution has not shown up yet. In my experience, effective solutions are usually simple solutions. If you ask someone to do something different, and what you are asking is complex, they are unlikely to do it, because they expect it to be difficult. If you ask someone to do something different that is simple, they can at least imagine the possibility of getting it done. Simple does NOT necessarily mean easy, but simple does mean there is at least a chance of making it work.
Simplicity is a key strategy for us when working with clients in a consultative relationship, in business leadership development, and it always has been. It has also been a dilemma, because there is some question as to whether people and organizations value simplicity. Jack Trout, in his excellent book, The Power of Simplicity, said, “You should realize that complexity is at the heart of a bad consultant’s business. Their view of such a consultant, and it may be an accurate one, is that companies won’t pay a lot for simplicity. In fact, it would sometimes appear that the less a company understands about the process, the more it will pay.” It was when we read Trout’s book in 1999 that we knew we would write Leadership Made Simple. It might be a risk if people don’t value simplicity, but we know it works, and we are willing to take that stand!
What simple approaches have you found to work in some problem or challenge area? We would enjoy hearing from you.
Incidentally, if you have not yet read the book or received the first few chapters from an earlier offer, you can download the Introduction and first two chapters free now at:
NOTE: The web page will say that you are also signing up for the LMS journal, but we know you are already registered for that. Not to worry. Also, if you have ordered the book, you should have the hardcover version by the end of July.