A critical component in developing a strategy and successfully
implementing change in an organization is developing an
effective communication plan. Unlike communication flows,
or how information is exchanged between the various functional
areas internal and external to an organization, a communication
plan describes how you and your organization will share
the progress you are making and actions you are taking
with regard to the change initiatives or the overall organizational
strategy.
An effective communication plan helps alleviate concerns
from key stakeholders while ensuring their buy-in by addressing
several very focused issues:
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• What actions have been taken
• Status
and progress of projects, initiatives or strategy
• Who
specific information should be communicated to
• How
specific information should be communicated
• Address
the primary concerns that specific stakeholders might
have
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As organizations begin to change and grow, those that
work with and for them, have an innate need to understand
where the organization is going. Developing a well thought
out communication plan becomes a key step in rolling out
new strategy to the organization and is the first step
in ensuring success for change. |
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Rapid Response Teams
Strategic Planning
Change Accelerator/Framework
Developing Change
Teams & Their
Protocol
Turnaround Failing Projects
Change Rollout (Organization
Wide Initiative)
Change Management Programs
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